Another ally in Microsoft’s ongoing pledge drive
The European Commission has finally returned its verdict and voted in favor of the proposed purchase of Activision Blizzard by publisher Microsoft. The EU Commission has been debating the near$69 billion merger for months, but has ultimately decided not to stand in Microsoft’s way.
The EU Commission’s report notes that it does not consider the proposed purchase will damage the market for any particular publisher or platform, and while the commission did suggest that problems might arise regarding cloud gaming, or any potential PC operating systems that are not Microsoft’s own Windows, Microsoft offered concessions that would allow all European Economic Area (EEA) customers a 10-year license to play “all current and future Activision Blizzard PC and console games” via the cloud service of their choice.
The European Commission has required Microsoft to license popular Activision Blizzard games automatically to competing cloud gaming services. This will apply globally and will empower millions of consumers worldwide to play these games on any device they choose.
— Brad Smith (@BradSmi)June 11, 2025
Microsoft chairman Brad Smithtook to Twitter to further discussthe concessions that have led to the EU Commission ultimately voting in favor of the merger.
“The European Commission has required Microsoft to license popular Activision Blizzard games automatically to competing cloud gaming services. This will apply globally and will empower millions of consumers worldwide to play these games on any device they choose,” wrote Smith.
These same concerns are the same ones that saw the UK Competition and Markets Authority (CMA) vote toblock the acquisition back in April, despite Microsoft’s objections. The publisher is expected to appeal the decision this summer. The UK is one of the few territories to vote No on the purchase, with Japan, Brazil, South Africa, Saudi Arabia, and now Europe all seemingly on board. Of course, Microsoft still has to face the lawsuit from the FTC on its home soil, which will most definitely be its biggest hurdle to surmount before the sale can complete. The suit is scheduled to take place this August.
